MFC and MMN Partner to Accelerate Multifamily Innovation Adoption

Atlanta, GA - March 9, 2026 - The Multifamily Consortium (MFC), an industry collective focused on helping property management companies adopt innovation through modernized and optimized marketing, operations, and technology stacks, and Multifamily Media Network (MMN), the multifamily industry’s leading media and

content platform, today announced a strategic partnership to expand access to practical education, actionable frameworks, and real-world success stories that drive measurable modernization across the industry.

As multifamily operators face increasing pressure from fragmented technology ecosystems, rising operating costs, and evolving renter expectations, this partnership connects industry education with execution - helping operators move from awareness to action with greater clarity and confidence.

Partnership Highlights

Through this collaboration, the Multifamily Consortium will be featured across MMN’s media ecosystem to:

• Drive industry education through exclusive interviews with Consortium leaders and operator panels
• Showcase real-world success stories around technology stack modernization and innovation adoption
• Amplify insights to decision-makers across MMN’s newsletters, podcasts, and video platforms
• Promote practical, repeatable frameworks that help multifamily companies simplify, optimize, and future-proof their businesses

“This partnership unites two organizations dedicated to helping multifamily operators cut through complexity and make smart, sustainable decisions that move the business forward,” said Jennifer Carter, MBA, VP of Marketing & Sales at Multifamily Media Network. “The Consortium’s StackSmart approach brings a level of clarity and structure to technology and operational modernization that the industry truly needs, and we’re excited to help share those stories at scale.”

From Insight to Impact

A core component of MFC’s work is StackSmart, a software platform and methodology co-developed by Multifamily Consortium and Varro Technologies, designed to visualize, assess, and optimize a property management company’s marketing, operations, and technology stack. StackSmart enables operators to identify redundancies, uncover gaps, align solutions to business outcomes, and build a more cohesive, future-ready ecosystem.

“The Consortium exists to help the multifamily industry adopt innovation with clarity and confidence,” said Robert Turnbull, Managing Partner at Multifamily Consortium.

“Partnering with MMN allows us to extend that mission beyond consulting engagements and into the broader industry conversation, bringing practical lessons, proven frameworks, and real results to operators everywhere.”

Together, MFC and MMN aim to elevate the industry narrative from product-first conversations to outcome-driven modernization, helping operators reduce friction, unlock savings, and deliver better experiences for both teams and residents.

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About Multifamily Consortium

The Multifamily Consortium (MFC) is an industry collective dedicated to accelerating innovation adoption across the multifamily ecosystem. MFC helps property management companies modernize and optimize their marketing, operations, and technology stacks through evaluation, visualization, and strategic optimization.

Through its StackSmart platform (co-developed with Varro Technologies), advisory services, and growing network of operators, technology partners, and innovators, MFC provides practical frameworks that reduce complexity, improve performance, and position organizations for long-term success in an increasingly AI-driven and data- centric future.

About Multifamily Media Network

Multifamily Media Network (MMN) is the centralized media platform for the multifamily industry, amplifying operator voices, educational insight, and expert perspectives through digital content, podcasts, and newsletters designed to inform, inspire, and activate industry professionals.

For more information, please contact:

MFC: Johnny Giangregorio at johnny@multifamilyconsortium.com

MMN: Jennifer Carter at jennifer@mfmedianetwork.com